Mercy is when God takes what was meant to break you and makes it a story that heals others.
The latest collection from That Ara Girl is more than a release, it’s a revelation. Named Àánúolúwa, meaning The Mercy of God, this body of work fuses high fashion with deep faith, personal restoration, and a bold commitment to health and wholeness.
It is not simply a line of clothing. It is a testimony, a prayer, and a movement.
When Fabric Becomes Freedom
For founder Araoluwakiitan, the inspiration behind Àánúolúwa is not abstract, it is lived. Growing up in the shadows of domestic violence, she saw firsthand how silence shapes women and scars children.
“I carried pain that was never mine to carry,” she reflects. But God’s mercy taught me to lay it down. This collection is an altar of remembrance, a place where pain is transformed into beauty.
Every pleat, every stitch, every fold of denim and cotton in the collection whispers of resilience. It is a celebration of women who carry scars yet refuse to be defined by them. Women who choose healing. Women who dare to become whole again.
Why Organic Matters: Healing the Body and Soul
While the story carries spiritual weight, the materials themselves also preach a message. Every piece in Àánúolúwa is crafted from 100% GOTS-certified organic fibers, a deliberate, often grueling choice that took months of searching, vetting, and believing.
“Organic fabric isn’t just about sustainability, it’s about health,” Araoluwakiitan explains. I wanted the clothes to heal, not harm. To breathe with you, not against you.
In a fashion world dominated by synthetic fibers, this decision stands out. Organic fabrics are gentler on the skin, safer for women’s bodies, and kinder to the earth. Everything was chosen with intention, because when healing is the vision, compromise is not an option.
From Collection to Community: The Birth of Healing in Her Voice
Out of the fabric rose a movement.
Àánúolúwa birthed Healing in Her Voice, a sisterhood and storytelling platform where women gather to share their journeys, trauma, survival, faith, and the quiet work of healing.
“Fashion opened the door, but community fills the room,” Araoluwakiitan shares. “Clothing women in organic fibers was just the beginning. I realized we also need to clothe one another in words, in truth, in mercy.”
Healing in Her Voice is now a growing collective where women speak what was once unspeakable, shedding shame and reclaiming strength. Each testimony becomes both mirror and balm, reminding others that they are not alone.
Àánúolúwa: A Living Invitation
This collection is more than beautiful silhouettes, it is an invitation.
An invitation to breathe.
An invitation to feel safe in your own skin.
An invitation to know that mercy has already rewritten your story.
“When you wear Àánúolúwa, you’re not just wearing clothing,” says Araoluwakiitan. You’re wearing restoration. You’re wearing sisterhood. You’re wearing the proof that healing is possible.
The Final Word
Fashion is often about what we see.
Àánúolúwa is about what we feel.
It is the merging of mercy and material, faith and fabric, testimony and tailoring. It is, at its heart, the story of women who dare to heal and who invite others to do the same.